This blog is part of a series of client features by Lynnae Day Photography. For the full series, see ‘Featured Clients'.
Pure Life Fitness logo on their wall in Hollis, NH. Painted by Caroline Gomez.
Every business has a story to tell. It's yours, it's unique, and it deserves a unique experience.
When I first announced my branding / small business photography services, Pure Life Fitness of Hollis, New Hampshire, was one of the first to reach out. They were kicking off a rebrand: they designed a new logo, built a new website, and needed a gallery of professional photos to go along with it.
I was thrilled to jump in. We chatted about their goals and created a must-have images list. Because they’re close by and I was brand new at this, I went and tested out the lighting a couple of times during classes to make sure I was set up to get the images they’d need. They had the new logo painted on their wall, and I came the next day for the official session, taking photos during and between two classes.
(For the photographers reading this post, let’s just say the lighting was not ideal! Flash is amazing, and there was a lot of color editing done here to make the whites pop and everyone look their best. The space is perfect for it’s function but not easy to photograph for a first-time flash user, that’s for sure! It was a really fun challenge, though, and I’m so glad PLF took a chance on me!)
Not only did we get great photos, but I got an insider’s perspective on the awesome community here. They take their fitness seriously and have a lot of fun together while they’re at it. I felt like I was with family!
